Your CRM is a data graveyard
Thousands of contacts, millions in lost opportunity. 80% of your data never gets touched — until it goes cold for good.
We become your outsourced revenue function — elite closers backed by an AI engine that scores every lead, builds pipeline inside your CRM, and never stops learning.
Thousands of contacts, millions in lost opportunity. 80% of your data never gets touched — until it goes cold for good.
The best closers waste their days on data entry, follow-ups, and routing — not on revenue.
Gut-feel forecasts. Inconsistent outreach. No one knows what's actually working, or why.
Whether you need closers, an engine, or your entire revenue function — we plug in where you're losing money.
Trained closers who cold call, run your meetings, close, and onboard. Every rep operates on a battle-tested methodology — MEDDIC, SPICED, BANT — with a track record of being top performers in their markets.
The AI layer on top of your CRM: live lead scoring, enrichment, routing, sequencing, and agents working your pipeline 24/7. We don't rip and replace — we make what you already have intelligent.
Both, integrated. We become your outsourced GTM team — strategy, closers, and engine under one roof.
Entering a new market is where most teams stall — no pipeline, no local playbook, no closers on the ground. It's exactly where we're strongest.
Our founders have done this at scale: seven figures of new revenue in under a year opening the Spanish market, building the UAE market from zero past eight figures, plus Saudi market entry. We bring a trained closing team and an AI engine that builds pipeline from day one.
One team. New market. Pipeline from week one.
Each client gets dedicated AI agents working their pipeline around the clock — every one built to hand a warm, qualified prospect to a human closer.

SDR / Outreach
Scores every lead on live ICP + behavior → runs the sequence → books the meeting →
hands the warm prospect to a human closer.
Select an agent
Most automation is static — set rules, watch them rot. Ours compounds.
Every lead is scored in real time on behavioral signals, ICP fit, and industry context — tuned per client. The score moves as the prospect does.
Daily feedback loops, a memory of what's working, mistakes corrected automatically. What converts this month sharpens next month.
That 80% of dormant CRM data? The engine keeps touching it — re-scoring, re-engaging — so opportunities resurface instead of dying.
We find the leaks
Full pipeline, CRM, and process diagnostic. We surface where revenue is falling through.
We build your engine
Scoring, routing, AI agents, integrations. Tailored to your stack and your motion.
Engine builds pipeline, closers close
AI enriches, scores, and follows up 24/7 — your humans run the meetings that turn pipeline into revenue.
Revenue becomes predictable
Weekly tuning, model updates, new plays. Compounding returns, not one-off setup.
We find the leaks
Full pipeline, CRM, and process diagnostic. We surface where revenue is falling through.
We build your engine
Scoring, routing, AI agents, integrations. Tailored to your stack and your motion.
Engine builds pipeline, closers close
AI enriches, scores, and follows up 24/7 — your humans run the meetings that turn pipeline into revenue.
Revenue becomes predictable
Weekly tuning, model updates, new plays. Compounding returns, not one-off setup.
A decade in the seat, three markets opened, two revenue engines live today. The founder-by-founder detail sits with the team below.
years in the seat
salespeople coached across industries
opened at scale — Spain, UAE, Saudi
live revenue engines in production today

Drove the French market, expanding across Europe.
[PENDING ALLO APPROVAL — placeholder quote, do not publish]

Full revenue function. African expansion.
[PENDING ZAZU APPROVAL — placeholder quote, do not publish]
We met on the founding sales team at Spendesk — then went and proved it independently.

Co-founder · Revenue & AI
Part of Spendesk's founding sales team. Opened the Spanish market — seven figures in under a year — and built the UAE market from zero past eight figures with Pemo, plus Saudi market entry. €2.5M+ closed personally. Now builds the AI engines behind NewWave.
Part of Spendesk's founding sales team. Opened the Spanish market — seven figures in under a year — and built the UAE market from zero past eight figures with Pemo, plus Saudi market entry. €2.5M+ closed personally. Now builds the AI engines behind NewWave.
Co-founder · Sales Coaching
A closing machine turned coach. 200,000+ cold calls, countless meetings booked, then nearly four years in full-time sales coaching — 400+ salespeople trained across tech and traditional industries. The methodology behind every NewWave closer.
A closing machine turned coach. 200,000+ cold calls, countless meetings booked, then nearly four years in full-time sales coaching — 400+ salespeople trained across tech and traditional industries. The methodology behind every NewWave closer.
30 minutes, no pitch deck — a real conversation about your growth and where your pipeline is leaking.